Drumroll, please! Introducing the ad format set to captivate every affiliate’s heart—Direct Click. Tailored for premium audiences and designed to boost ROI, Direct Click is now available for affiliates eager to supercharge their conversions. Let’s dive in to explore what makes this format a game-changer and why you should give it a try today!
Direct Click Explained
Direct Click is an advertising format that operates like a pop-up window or tab and activates when users deliberately click on an internal site link and wait for the result. Direct Click links are strategically placed in the site’s high-traffic areas to attract clicks from strongly engaged users. This means that you receive only engaged clicks for maximum conversions.
Moreover, you reduce the tracker’s load since this type of traffic requires fewer clicks to achieve targeted conversions.
Direct Click links can be located anywhere on a website where users are likely to click for a result. For example:
– An “Exit” button—to complete a survey, finish a poll, or leave the website.
– A “Download” button under the video player on a site with popular TV series (accessed by visitors through a Google search).
Direct Click Insights
While the cost of premium traffic is significantly higher compared to other formats, the exceptionally high conversion rates make Direct Click a top choice for advertisers.
The format is available for both CPC (Cost-per-Click) and SmartCPC campaigns.
Reasons to Pick Direct Click
While you probably already understand why Direct Click is a game-changer, we’d still like to highlight a few key benefits that make this format truly stand out.
- Maximum targeted traffic: Direct Click works seamlessly across various verticals and GEOs. Whether it’s Tier-1 regions, LATAM, or Asia, this format will work wonders with presets tailored to suit every need.
- Saving time on optimization: The format uses proven premium placements (almost like a whitelist, if you prefer).
- Pay-for-performance simplicity: You pay only for clicks that lead directly to the offer’s page.
- No creatives needed: Since users are directed straight to the offer’s page, there’s no need for additional creatives. This simplifies and speeds up the launch of a campaign.
- Detailed targeting: All standard targeting options are available for Direct Click—fine-tune your campaigns all you want.
How to Launch a Direct Click Campaign
Here’s a quick example to show you how easy it is to get started. Recently, Pierre Bertin, Head of International Business Development at RollerAds, tested a Sensor VPN iOS CPT offer targeting Tier-1 GEOs (USA, UK, Australia, Canada) with payouts of up to $8. Here’s what he’s done in this short video:
Wrapping It Up
Direct Click is the next-generation ad format with extraordinary ROI. But don’t take our word for it—check it out yourself!
If you need more information, we are here to help you achieve coveted profits quickly and seamlessly. Just drop your question in the in-platform chat or contact our support team. Happy clicking!
