Learn how to set up postback tracking in Binom.

How to set up postback tracking in Binom

1. Create a new traffic source in Binom.

Head to the “Traffic Sources” tab in the upper panel of the tracker and click “Create”.

Traffic Sources tab in Binom (1 of 2)

2. Choose a template.

Binom has a default RollerAds source template. That’s why after opening the “New Traffic Source” tab, you need to choose the “Load from template” option. Traffic Sources tab in Binom (2 of 2)

Use the search to find the required template.

Load from template option in the New Traffic Source tab (1 of 2)

4. Adapt macros and the postback link.

Choose the necessary macros from the tab.

Load from template option in the New Traffic Source tab (2 of 2)

We recommend adding the “Feed Id” macro to the default list of macros to simplify future optimization. It looks like this:

Feed Id macro added to the default macros

You can add it to any available token, but the key step is to insert the postback link from your RollerAds advertiser account under the “Tracking” tab”.

Postback link from the RollerAds Tracking tab

Copy the link and paste it in the Postback URL field in the tracker.

Note: Don’t forget to change ={clickId} to ={externalid}.

Replacing clickId with externalid in the link

5. Finalize integration.

Save the traffic source and start your campaign with it.

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