25+ Services That Will Make Your Creatives Competitive

Creatives can never be too many. User preferences shift, old creatives exhaust their potential, and new trends emerge — whatever the reason, you need as many creatives as possible. This goes beyond just pictures of Push notifications and includes pre-lander designs.

One option is to hire a dedicated designer, but that can be expensive, especially if you are a solo affiliate. Another variant is to focus on making creatives yourself, but you won’t have much time for leisure. The third alternative is to use software and artificial intelligence (AI) to speed up the creation process.

We’ve already made a broad compilation of AI services for affiliate marketing. This time, we will go in-depth and focus on making creatives, including pre-landers. If you’ve been struggling with optimizing your creative workflow, then this article is just for you!

Spy Tools

Spy tools are essential for monitoring the best ad campaigns on the market. While some marketers simply copy-paste the best creatives, we recommend taking your time to make minor changes, using the tools above.

Via: RollerAds
  • RollerAds’ Creatives library — our in-house solution, available for advertisers, registered on our platform. It’s free and with regular updates to ensure you are presented with the latest insights. Filter the content by vertical, category, GEO, number of impressions, clicks, and CTRs. You can also use the creatives to launch a campaign from the get-go.

Try out the Creatives library now by registering on our platform. Why use 3rd-party tools when you can get all what you need for your campaigns in one place?

  • SpyOver — enables users to assess and utilize others’ creatives, including text and images, to enhance their own advertising efforts. Notably, it offers free access, distinguishing it from many paid services in the market. Additionally, it is web-based, eliminating the need for downloads or installations. Users can access it from any browser, simplifying the process. SpyOver covers various networks, including Facebook, a prominent traffic source, providing comprehensive insights. Users input relevant information like keywords, network, and geography, and the tool displays matching creatives.
  • SpyPush and SpyPop — monitoring tools for Push notifications and Popunder ads respectively. Both offer access to a database of over 500,000 creatives, updated 24/7, covering 95+ countries. Priced at $49 per month each, they provide features such as keyword filtering, ad campaign analysis, detail pages for insights, and the ability to download all landings in one click. They also allow users to analyze successful ad campaigns from various traffic sources. Additionally, they come with free versions and full versions available as part of the SpyCombo at a discounted rate.
  • AdPlexity — tools for monitoring Push ads, allowing users to easily discover top-performing ads, analyze competitor strategies, and filter ads by various criteria. It boasts a large database, premium features like downloading landing pages and setting alerts, and dynamic display options. With over 11 years of collecting ads, AdPlexity ensures data accuracy and offers transparent pricing. Users can choose monthly or annual plans, starting at $1,490 per year. It caters to businesses of all sizes and provides chat and email support. AdPlexity is trusted by major companies and affiliates, making it a go-to solution for ad campaign optimization.
  • Google Ads Library — can be used for spying. Conduct searches using either advertiser names or website URLs. Utilize available filters such as date range, geography, format, and topics to refine your search results. Analyze competitor ads thoroughly to gain insights into their strategies and target audience. Additionally, use the My Ad Center feature to understand why specific ads are being shown to you and deduce targeting settings. Keep in mind that ads are only displayed from verified accounts, so unverified ones may not appear in the library.

Spy tools are essential to draw the inspiration from. However, at the end of the day, you need also to be creative to skim the cream, when it comes to tapping into new audience segments. Thus, make sure to invest a bit of time into designing some new and memorable creatives.

Landing Page Builders

Landing page builders are similar to website builders but with a greater focus on affiliate marketing. They offer ready-made templates, drag-and-drop editors for a coding-free experience, A/B testing functionality, seamless integration with email marketing services, and detailed analytics for tracking conversions.

6 examples of landing pages (creatives), presented on Leadpages.
Via: Leadpages

Let’s take a closer look at some popular landing page builders:

  • WordPress — one of the most widely used website builders globally, powering around 43.3% of all websites on the internet. It offers both a self-hosted option (WordPress.org) and a hosted solution (WordPress.com). With thousands of themes and plugins available, users can create highly customized landing pages tailored to their specific needs. WordPress is known for its flexibility, scalability, and extensive community support.
  • Wix — a cloud-based website builder that caters to users of all skill levels, from beginners to experienced designers. It provides a wide range of customizable templates and features a drag-and-drop editor that allows users to easily add elements like text, images, videos, and forms to their landing pages. Wix also offers built-in SEO tools, eCommerce functionality, and a variety of third-party integrations.
  • Squarespace — a popular choice for creating visually stunning and mobile-responsive websites, including landing pages, portfolios, and online stores. It offers a selection of professionally designed templates that can be customized using its intuitive editor. Squarespace emphasizes design aesthetics and provides tools for image editing, typography customization, and layout adjustment to help users create polished and professional-looking landing pages.
  • Weebly — another user-friendly website builder known for its simplicity and ease of use. It offers a drag-and-drop interface, customizable templates, and a variety of features such as integrated eCommerce, blogging, and SEO tools. Weebly’s intuitive editor allows users to quickly build and customize landing pages without any coding knowledge, making it suitable for small businesses, entrepreneurs, and affiliate marketers.
  • Leadpages — a versatile landing page builder that offers a user-friendly interface, customizable templates, and advanced features such as A/B testing, lead capture forms, and integration with CRM and email marketing platforms.
  • Unbounce — known for its powerful drag-and-drop editor, mobile-responsive templates, and conversion-focused features like A/B testing, dynamic text replacement, and popups & sticky bars. It’s popular among marketers looking to create high-converting landing pages quickly.
  • ClickFunnels — a comprehensive sales funnel builder that enables users to create entire marketing funnels, including landing pages, sales pages, upsell pages, and thank you pages, all within a single platform. It offers a wide range of pre-built funnel templates and integration with payment gateways and email marketing services.
  • Instapage — a feature-rich landing page builder with advanced capabilities for personalization, collaboration, and optimization. It offers pixel-perfect design control, A/B testing, heatmaps, and real-time analytics, making it suitable for enterprise-level marketers and agencies.

Save your time and money on making landing pages that convert. While they guide the user further down the funnel, landing pages depend on ads to hook up the users first.

Free Image Stocks

After finding the inspiration, you need a few royalty-free pictures. Check out the following web stocks.

  • Vecteezy — an online marketplace offering stock photos, vector graphics, and stock footage for licensing. Basic features are free with ads and limitations, while Pro subscribers enjoy advanced licensing and a wider content selection. Founded in 2007 by Shawn Rubel, it aims to inspire and simplify the creative process, with Adam Gamble as the CTO since 2014. It encourages contributors to share their work and offers various tools like AI Reverse Image Search and Background Removal.
  • Unsplash — an online platform providing access to over 3 million high-resolution images for free. It boasts a community of nearly 300,000 photographers, offering curated images for various creative needs. With partnerships like BuzzFeed and Squarespace, Unsplash’s library is widely accessible. It’s a go-to source for creators worldwide, offering images under the Unsplash license, allowing for versatile usage. Anyone can contribute to Unsplash, fostering a vibrant community where creativity thrives.
  • Freepik — a variety of high-quality design assets, including photos, vectors, icons, videos, and PSD files. They provide both free tools and premium content to support creative projects. With innovative AI tools like image and sketch generators, users can easily create stunning visuals. Freepik boasts millions of curated assets and a vibrant community of contributors. They also offer unlimited downloads and no attribution requirements for premium users, making it a go-to platform for designers worldwide.

Free pictures are nice to have, but sometimes you need to make them unique and one-of-a-kind. You need to redesign them.

Tools to Design the Creatives

6 various creatives from Adobe Illustrator to add visuals to the section.
Via: Adobe Illustrator

Unless you specialize in Popunders, there is no way to skip making visuals for your ads. The range of programs for making creatives is vast indeed. Some programs offer better functionality, while others are free to use.

  • Canva — founded in 2013, is an online design and visual communication platform aiming to empower global users to design and publish effortlessly. It boasts 130 million monthly active users across 190 countries, with over 15 billion designs created. Canva emphasizes simplicity, inclusivity, and excellence, guided by values like being a force for good, empowering others, and pursuing excellence. The platform offers various features like a curved text generator, photo effects, and video editing tools. Canva serves both individuals and businesses, with awards recognizing its innovation and accessibility.
  • Snappa — offers thousands of professional templates for social media, ads, blogs, and more. With an easy-to-use interface, users can quickly create graphics without a learning curve. Access to over 5 million high-resolution, royalty-free stock photos enhances design options. Users can customize graphics with a wide range of fonts, vectors, and shapes, and remove backgrounds with a single click. Instant resizing for different platforms and seamless integration with social media platforms for instant sharing further streamline the process. Positive feedback from users and professionals attests to its effectiveness. Transparent pricing plans with all features included make it accessible, and support options include a knowledge base and contact options for assistance.
  • Figma — a collaborative design platform trusted by renowned teams worldwide. It allows real-time co-creation, realistic prototyping, and seamless collaboration with features like Dev Mode and Design Systems. FigJam, an online whiteboard, facilitates team alignment. Figma caters to various design needs such as UI/UX design, wireframing, and brainstorming, offering templates and resources. It offers pricing plans for different user types and integrates with various tools. Figma prioritizes security and provides extensive resources for users, including blog posts, webinars, and support.
  • GIMP — a free and open-source image editor available for various operating systems. It offers tools for high-quality photo manipulation, original artwork creation, and graphic design elements. GIMP is also used for programming algorithms and is a key component in desktop publishing workflows. It provides extensibility through integration with multiple programming languages, allowing for customization with community-created scripts and plugins.
  • Adobe Illustrator — a powerful design software that enables users to create logos, packaging designs, web graphics, and more. It offers features like precise illustration tools, customizable vector graphics, text editing, and complex shape building. Illustrator integrates generative AI for creative tasks. Plans start at $22.99/month, with a free trial available. It’s part of Adobe Creative Cloud, offering individual, student, and team plans. There’s also an option to bundle Illustrator with other Adobe apps. Additionally, Illustrator can be used on iPads.

Besides making creatives manually, you can enhance them using AI tools.

Level Up Design with AI Tools

Most of the marketers have already heard about ChatGPT used in conjunction with Midjourney or DALL-E. The former generates a prompt, while the latter visualizes it.

A showcase of how creatives can change their backgrounds with the help of AI tools.
Via: Remove.bg

However, neural networks go beyond this basic functionality. Consider this:

  • Remove.bg — a tool that automatically removes backgrounds from images, offering stunning quality with the ability to remove backgrounds from people, products, animals, cars, and graphics. It integrates with popular design programs, eCommerce sites, and computer environments, streamlining workflow efficiency. The AI technology ensures precise removal, even around complex areas like hair, making it a preferred choice for various industries and individuals. Additionally, remove.bg offers a blog with creative tips, a mailing list for updates, and API documentation for developers.
  • Khroma — an AI-powered color palette generator that learns your color preferences to create personalized palettes. It allows users to generate infinite color combinations based on their selections, drawing from popular human-made palettes. Users can search for specific colors and save favorite combinations for future reference. Khroma also provides inspiration on Instagram and is designed for easy customization and use.
  • Fontjoy — it simplifies font pairing using machine learning. It selects fonts that complement each other by considering factors like contrast and similarity. The tool generates combinations that share similarities but contrast in specific ways, creating a multidimensional map for guidance. Machine learning, particularly deep neural networks, assists in automatically analyzing font features. More details are available on Fontjoy’s GitHub page.
  • AutoDraw, by Google Creative Lab — a drawing tool that combines machine learning with artwork from skilled artists to facilitate fast visual creation. It’s accessible on any device without any downloads or costs. The suggestion tool utilizes technology from QuickDraw to predict drawings, with the capability to recognize hundreds of images. AutoDraw aims to make drawing more accessible and enjoyable for everyone.

Drawing takes the cake when it comes to making a lasting first impression. But the devil is in the details, which is why you need to pay attention to the surrounding elements. You need the tools to write headlines, copies, and translations!

Translation Tools

When making creatives, you want to sound credible. One way to achieve higher credibility is to abridge your text to make it sound more native. Fun fact: there are 7,000+ languages spoken in the world. Learning them, however, is no fun at all; fortunately, you don’t have to.

ChatGPT can translate creatives: an excerpt from the conversation with the bot.
Via: ChatGPT

Let’s go through some popular AI-enhanced translation solutions:

  • DeepL — known for highly accurate translations, especially in European languages. Uses neural networks for contextually appropriate translations. Offers features like glossaries and AI assistance for writing. Paid plans start at $8.74.
  • Copy.ai — used primarily for content creation and optimization but also offers translation capabilities. Allows customization of brand voice guide. Supports over 25 languages. Paid plans start from $36/month.
  • Google Gemini (former Bard) — Google’s AI assistant for translations, also used in their search experience. Supports 26 languages. Can translate text and images. Offers options to adjust tone and persona. Gemini software offers a free basic version and an advanced for $19.99 a month.
  • Sonix — focuses on AI-powered transcription and video translation. Creates subtitles automatically. Integrates with popular applications. It charges per hour of transcription, with a free trial available.

All these tools help in terms of design. However, prior to designing, you need guidance. You need a spy tool, which will tell you what the competitors do.

Ad Network as the Foundation

You might not have thought about it, but ad network is software too. Historically, advertisers would contact every potential publisher and hopefully sign an agreement. The advent of the internet paved the way for ad auctions, where all the partners interact simultaneously and fast.

A trustworthy ad network helps you find the best traffic sources in bulk for your needs. In-house anti-fraud solutions make sure you meet your KPIs. And popular ad formats facilitate impressions and conversions.

Join RollerAds for the best results with our auto-generated creatives, traffic presets, Creatives library, traffic estimator, flexible targeting, and other state-of-the-art features.


Making creatives is a captivating process, which, however, might get boring over time. That’s where various software save the day. Website builders, design tools, AI assistants, translators, and spy instruments — they all contribute to your success.

From simplifying your workflow to generating new ideas, modern software should not be underestimated. Harness their power to launch fruitful campaigns in bulk. It’s hard to get away without creatives, even Popunders sometimes need pre-landers. Nonetheless, if you don’t feel like spending most of your time on making creatives, consider this ad format, as the number of creatives there is minimal.

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